APECOM - Associação Portuguesa das Empresas de Conselho em Comunicação e Relações Públicas, (Portuguese Association of Communications and Public Relations Consultancy Companies) is a business association whose members are the most important Portuguese consultancy companies in the areas of Public Relations, Press Advisory, Event Organisation and Corporate Image.

As an emerging sector that is of great importance to business development, Communications and Public Relations Consultancy has become an essential tool for managers and governors to communicate effectively with each of their audiences.

It is APECOM’s responsibility to promote and develop a sector that is seeing strong growth and which employs over 500 professionals in Portugal. 

It is also responsible for endorsing and promoting its associated companies and the profession of communications and public relations consultant, by recommending the adoption of the Stockholm Charter, which outlines the best international practices for this sector.